Every year a lot of money is spent on advertising such as digital video advertising and etc, so it is necessary to do advertising in an efficient and effective way. Advertising is a solution that has attracted special attention due to the parameters of size, distance, convenience and cost. Not only is advertising an essential tool for businesses and large industries, but it is also a useful and even essential tool for all of us. Since the creation of human societies, this tool has been used for various purposes, including the following purposes;
- For the sale of goods and services
- In order to hire people
- To inform the community by governments
- For information about public services
- To introduce books, travel services or training courses
- To introduce financial services or entertainment services
- To inform about the successes or results achieved by companies and organizations
- To introduce health goods and services
- For buying and selling personal goods by individuals and etc.
Ads include messages that serve different purposes. These goals have the following two key features:
- To inform and update
- To persuade
Any Ads like digital Video Ads and etc. emphasis may be different on each of the above. For example, payroll ads mostly serve the purpose of informing, while often the purpose of Ads a drink is to convince the audience. Of course, in most advertisements, a combination of the above two goals can be seen.
The advantages of having an advertising consultant
- Moving to a crowded Ads market is not easy, even if you want to place a small ad on Instagram.
- If you are not familiar with Ads tips, you can endanger your brand even by Ads. In fact, the advertising consultant helps you choose the path that conveys the brand to the specific audience of the brand.
- The Ads consultant examines the path of Ads with an empirical and scientific view and will help you in Ads and introducing your brand with the best approach and without any problems.
The difference between advertising consulting and marketing consulting
- The marketing consultant determines how to appear in the media and sell, while the advertising consultant examines the methods of Ads like Digi video Ads And etc. in selected media.
- A marketing consultant analyzes and determines the type of your presence in the media, but an advertising consultant examines the methods and form of advertising.