Product photography is one of the categories of photography art that takes an accurate and attractive photo of the product to promote the product. Product photography has grown well on many specialized websites by using some special methods to photograph goods or products using the proper light, the right background, the right camera angle, the focal length of the lens, the depth of field and other technical features as part of the job.
Commercial photography is another term that refers to advertising and marketing that aims to promote the sale of a product or service. In these cases, photographic equipment, the place where the photographer chooses photography, photo editing, or Photoshop, is usually considered. Spaces photographed for such applications include lifestyle, food, architecture and portraiture. In SAMYARI Art and Advertising Studio, our experts are ready to take any kind of professional photography in different fields such as fashion photography, products, etc.
Product Photography Challenges
There are several challenges to product photography. Photographers should show the product without any exaggeration, using good light, soft and reflective shadow.,
Products that are difficult to photograph are products that are transparent, highly reflective, or in white or black color, but in SAMYARI’s Studio, our photographer highly experienced to do photography from your desired products with the highest quality.
Product photography’s equipment
The equipment used in product photography is very important and can change the quality and result. To photograph most products, standard equipment is required, including a large tent to cover a range of light or a lightbox, very small lenses or micro-lenses, tripods, several lamps and studio lights, etc that you can find all the required equipment in SAMYARI Art and Advertising Studio.
Product photography using models and celebrities
In product photography work, people like models and celebrities are sometimes introduced to a part of the product. That person or popular face attracts people to show the product. This is a smart move and you usually see these people in fashion, regular goods and nationwide sites or charities. Our good connection with these people in SAMYARI’s studio makes you able to have a high-quality photo with the mentioned facilities.
Our product photography is just one of the many categories of our photography that are used quite professionally. These ads are clear and transparent and are placed on billboards) and posters or everywhere else. With product photography, everything is ready for great advertising and product recognition to achieve great success.
Product photography with 360-degree rotation
360-degree product photography is called spin photography. This is also a method of photography in which a series of separate images are taken of the object so that the object is fully displayed with 360-degree rotation on several axes. By increasing the number of frames and rotations, it certainly improves the accuracy of the rotation.
For commercial purposes, 20 to 30 frames per turn is a common standard, however with the advancement of technology the number of photos per turn increases.
Our 7 product Photography tips for Online Stores
Photos of your products, among other things, on your website will create a sense of trust in your customers. Having clear and engaging images will allow users to stay on your website longer and increase customer conversion rates. For this case what we do for your product photography in SAMYARI Art and Advertising studio is listed below;
- We use the right lighting, a soft light that illuminates the subject in all directions and removes inappropriate shadows from the subject and a hard light that creates contrast on the subject. In hard light, shadows have more distinct edges. We use the right lighting methods with our varieties of lighting equipment.
- We know the photography angles well. Different shapes and colors require different angles for photography which gives the customer a better view of the dimensions and size of the products.
- Our professional macro setting allows you to display the full detail of the product at close range. This type of photography is ideal for products such as jewelry, cosmetics, food, etc.
- We choose the right background that fits your product. In most cases, the best background is white because it focuses on the product, although based on the product we choose the right background for you.
- We try different combinations which means we know how the visual elements fit together. If we are shooting from several products together, we mostly try different combinations and find the best one for your project.
- We adjust the camera in an appropriate place. We use all the required equipment to capture the right photo for your product photography.
- We pay attention to details like we also care about your description for any photos, your description text should be short and to the point. In SAMYARI Art and Advertising Studio we help you to get an idea for this matter.
